Goldin Film Studio

Haddonfield, New Jersey

Branding Concept

As part of their corporate expansion and rebranding, industry trailblazer and leader Goldin Auctions reached out to Benita Cooper Design to create a film studio for company founder Ken Goldin's growing Instagram platform and upcoming Netflix show. This room led to an ongoing work relationship between Goldin, Netflix and BCD. The room exudes power, excitement and sophistication with three continuous walls of display shelves and a central table by Coop Forge Mobile. A minimalist palette of steel, brass and ebony stained wood takes on new dimensions and create a complete spatial experience. 

Highlights

• Wire management slot details: at central table 

• Bracket details: at shelves 

• Brand monogram: at central table 

• Complete display system for showcasing objects of all sizes and shapes: at table, tiered bracket shelves, corner shelves